Personal Brand Audit

CV and LinkedIn are decision-making shortcuts. In 10 seconds, someone has already decided:

• What level you operate at
• Whether you’re credible
• Whether to trust you
• Whether to listen to your perspective
• Whether you’re worth a conversation

Most personal brands fail in that window. Executives experience is strong, but their brand positioning is not.

This is not a surface-level CV + LinkedIn review. This is a strategic audit from a former Head of Brand & Social of how your experience is being interpreted.  

1. CV AUDIT

• First impression analysis (what’s inferred in seconds)
• Seniority and leadership signal vs. actual experience
• Alignment with your next role or board-level trajectory
• Where credibility weakens or authority is diluted
• Keyword and narrative alignment to your target opportunities

2. LINKEDIN PROFILE AUDIT

• Headline, About section, and experience positioning
• Narrative consistency 
• Authority signals vs. passive career description
• Gaps between how you want to be seen vs. how you’re currently perceived
• Missed opportunities to demonstrate thinking, not just experience

3. STRATEGIC REWRITE

• CV: Headline + profile + 1–2 experience sections rewritten for authority
• LinkedIn: Headline + About section rewritten for career objectives and credibility
• Delivered with an annotated document so you understand not just what we changed, but why.